Hi Low, I bought a new watch in 1st Oct 2011 from an Ad. After a week, I discovered 3 scratches on the bezel. When i took it 2 the AD, they said after 1 week they can't do anything about it. I sold it off at a loss n got a new 1 in Feb this yr. , this time i used my loupe to examine it for about 15 minutes before paying it. My mistake was not to examine the previous watch before paying n the 2nd was , I should not have got the replacement from the same AD . ( The watch cost me Rm 36,000) . I was 100% sure my watch did not make any contact with anything while wearing it once before i discover the imperfection . I could accept some scratches here n there if its a pre owned purchase. My philosophy is , I' m paying premium for this new watch n i expect a perfect condition one. regards tony..