very personal opinion, tag is just too commercialise and mass produced. U will be better off to save a bit more to get a omega or rolie if you want 'more recognition'. But if u want a reliable swiss watches, there are plenty of brands like tissot, oris, epos, frederick c, raymond weil, hamilton, mido, ball, luminox etc to consider. But again, thats just me. I just dont quite like tag.