no wonder the rolex look so good in the catalog...

[sshark]

... in the catalog

http://gizmodo.com/its-amazing-how-much-retouching-goes-into-even-a-wrist-1502851311?utm_campaign=socialflow_gizmodo_facebook&utm_source=gizmodo_facebook&utm_medium=socialflow

[theseira]

Nice video I guess it is necessary because viewing these pieces in pictures is totally different from viewing the real thing. For me it looks better in the real life.

[shamtv2555]

no wonder la .... pic on webpage always nicer thn real watch

[ape12]

normal lah, still better than the touch up made on the korean star...

[hidden830726]

The joke is,

i always skip Rolex news and articles because i knew that i cant afford one, but then i saw the share on the above at WUS and i click to check it out since i am very deep into photography hobby and the article is about photoshop.

Then voila, i saw the watch and wow, i love it instantly and thought, why not, maybe i can take it as a long term goal and get it.

So i do the search on the daytona cosmography in the article. OMG it cost 70k USD  . What a long tern goal.

[davidtth]

same goes to modeling mag 

[sshark]

no harm setting a high goal. u will get there and you will be satisfied and happy when you do

[jason_recliner]

I previously assumed they used rendereings, the watches look so perfect.  Renderings would probably be easier.

[Gigi]

Rolex being old school minded company they preferred to take photo and it and photshop from there instead of render out of thin air outright

[timenut]

Kudos Rolex.. good to know that the watch I buy will never look as good as the one in the photo.