Just read this at Timezone.com, that means Citizen is going big time with Bulova.
Bulova Becomes Club's Official Timekeeper
English Premier League football club Manchester United and Bulova, a unit of Citizen Watch Co., have announced a three-year sponsorship agreement to become the official timekeeper and a global partner. LVMH's Hublot previously served as the club's timekeeper.
As the club's Official Timekeeper, Bulova branding will be prominent on the scoreboards at Old Trafford football stadium, feature on the stadiums digital advertising boards during all Premier League home matches and seen daily on MUTV. Bulova will also produce co-branded timepieces utilising the legendary Manchester United crest.
The global partnership will also see specially-crafted Bulova timepieces displayed around Manchester United's Old Trafford stadium including in the players' dressing room, at the club's Aon Training Complex and its offices in Manchester, London and Hong Kong.